Monday, February 1, 2010

Change Conditions Ahead

The art director on this job was again Jono Palasty, and the brief was to show how an inner city car can drive on rails around town, but can also "change conditions ahead" by creating the open road feeling.

Concept: Shoot and build an optical illusion, so at first you can see an inner city brick wall and airport containers....and then they turn into an open field and mountains.

Great really need to see the high res image to do it justice but here is a sneak peek.
- Double click on the image to view larger size

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